A guide to social media

Huh?  Hasn’t everyone been doing Facebook and Twitter forever??

Nope. For those who wanted/need to understand it before entering, or those who had no initial need for it, an excellent source book is The Social Media Survival Guide by Deltina Hay.

At the beginning, she charts specific user scenarios for different kinds of businesses, including artists/performers, and how specific social media can be used to publicize their careers.

The rest of the book’s about the different media, and how to set them up. Loads of good explanations. Book includes a disk with extras.